Dr. Fayez Shriedeh
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Dr. Fayez Shriedeh

Research Scientist
Universiti Utara Malaysia, Malaysia

Highest Degree
Ph.D. in Marketing from University Utara Malaysia, Malaysia

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Area of Interest:

Business Management and Accounting
100%
Supply Chain Management
62%
Strategic Management
90%
Quality Management
75%
Service Marketing
55%

Research Publications in Numbers

Books
0
Chapters
0
Articles
0
Abstracts
0

Selected Publications

  1. Shriedeh, F.B. and N.H.A. Ghani, 2017. Service Quality as an antecedent of brand Equity: Empirical evidence in the medical tourism from Jordan. Int. Rev. Manage. Mark., 7: 15-19.
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  2. Shriedeh, F. and N.H. Abd Ghani, 2017. Impact of customer relationship management on brand equity: Medical tourist perspective. Res. J. Bus. Manage., 11: 28-38.
  3. Shriedeh, F.B. and N.H.A. Ghani, 2016. Innovation's effect on brand equity: Insights from medical tourists. J. Asian Bus. Strategy, 6: 176-184.
  4. Shriedeh, F.B. and N.H.A. Ghani, 2016. Impact of innovation on the relationship between customer relationship management and brand equity in the medical tourism of Jordan. J. Res. Bus. Econ. Manage., 7: 1150-1158.
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