LiveDNA empowers researchers, scholars, editors, reviewers, publishers, and institutions with a trusted digital identity and comprehensive professional profile.
Poornima Asipalli

Poornima Asipalli

LiveDNA ID: 91.46844
1 Publications
0 Editorial Roles
0 Projects

Education

Academic Background
  • Ph.D. VIT University, India Human Resources Management | Completed: 2021

Publications (1)

Selected Scholarly Contributions
Digital seduction: When personalized marketing blurs into personal manipulation—A consumer behavior analysis
A. Poornima, Sowmiya M, Jenifer Arokia Selvi A
Journal of Information Technology Teaching Cases | Journal Article
10.1177/20438869251394039
Crossref
2025