Dr. Muhammad Sabbir Rahman
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Dr. Muhammad Sabbir Rahman

Assistant Professor
International Islamic University Malaysia, Malaysia


Highest Degree
Ph.D. in Business Administration from International Islamic University Malaysia, Malaysia

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Biography

Dr. Muhammad Sabbir Rahman currently is an Senior Lecturer at Kulliyyah of Languages and Management (KLM) in International Islamic University Malaysia (IIUM). He obtained his PhD from International Islamic University Malaysia from department of Business Administration. During the tenure of his PhD and teaching career in different Universities he has demonstrated excellent research and teaching skill, worked under various projects which were supervised by top researchers from various Universities. In the meantime, he has already published 95 articles in different international journals and 25 proceedings at home and abroad. His research focuses are on marketing segmentation, service quality, climate change, health care marketing, tourism marketing, and knowledge management. Until today he has appointed as an editorial member of 20 index journal and member of 6 top associations in his fields.

Area of Interest:

Business Management and Accounting
100%
Marketing
62%
Knowledge Sharing
90%
Business Management
75%
Business Administration
55%

Research Publications in Numbers

Books
3
Chapters
1
Articles
123
Abstracts
11

Selected Publications

  1. Rahman, M.S., M.A. Anwar, S.M.F. Azam and F.A. Abdelfattah, 2015. A conceptual study on supply chain management in creating customer value. J. Soc. Sci. Res., 1: 32-36.
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  2. Rahman, M.S., B. Hussain, A.N.M.M. Uddin and N. Islam, 2015. Exploring residents' satisfaction of facilities provided by private apartment companies. Asia Pac. Manage. Rev., 20: 130-140.
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  3. Rahman, M.S., A.M. Osmangani, N.M. Daud, A.H. Chowdhury and H. Hassan, 2015. Trust and work place spirituality on knowledge sharing behaviour: Perspective from non-academic staff of higher learning institutions. Learn. Organ., 22: 317-332.
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  4. Rahman, M.S. and N. Islam, 2015. Value congruence and consumer's satisfaction towards online banking-the mediation role of affective commitment. Manage. Market. Challenges Knowledge Soc., 9: 347-358.
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  5. Rahman, M.S. and M.B. Abdullah, 2015. How does experience impact the domestic tourists; satisfaction? Testing the mediating role of service quality. Indian J. Market., 44: 19-32.
  6. Rahman, M.S. and A.M. Osmangani, 2015. Patient satisfaction constructs. Int. J. Health Care Q. Assurance, 28: 841-854.
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  7. Jowsey, M.H.B.M., C.C. Wei and M.S. Rahman, 2015. Determinants of nostalgia sensitivity in nostalgic driven advertising. Int. J. Acad. Res. Psychol., 2: 556-580.
  8. Hassan, H., M.S. Rahman and A.B. Sade, 2015. Shopping day and time preferences of Malaysian hypermarket consumers. Aust. J. Bus. Econ. Stud., 1: 61-68.
  9. Hassan, H., M.S. Rahman and A.B. Sade, 2015. Service utopia: Impact of hypermarket service extensions on corporate brand value based on consumer experience and brand personality. Adv. Sci. Lett., 21: 1314-1316.
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  10. Hassan, H., J. Mahdee, A.B. Sade and M.S. Rahman, 2015. Hypermarket retailing expansion as a hub of socio-economic development in Malaysia. J. Bus. Dev. Nation, 14: 34-49.
  11. Sundarasen, S., M.S. Rahman and U. Rajagopalan, 2014. A conceptual framework for wealth maximization: Literacy and planning embedded model. Int. Bus. Res., 7: 186-191.
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  12. Rahman, M.S., O.B. Mohamad and Z.B. Abu Zarim, 2014. Climate change: A review of its health impact and percieved awareness by the young citizens. Global J. Health Sci., 6: 196-204.
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  13. Rahman, M.S., FadiA. Abdel-Fattah, N.M. Daud and O. Mohamad, 2014. The influence of language of advertising on customer patronage intention: Testing moderation effects of race. Middle-East J. Sci. Res., 20: 67-74.
  14. Rahman, M.S., F.A. Abdel-Fattah and O.B. Mohamad, 2014. Service quality and customers' patronage decision of healthcare insurance products:? In-depth interview approach. Int. J. Acad. Res. Bus. Soc. Sci., 4: 526-544.
  15. Rahman, M.S., 2014. Exploring the relationship between residents' perceived service quality and satisfaction on their current living place. Int. J. Res. Bus. Stud. Manage., 1: 47-51.
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  16. Rahman, M.S. and Z.A. Zarim, 2014. Service quality and students' satisfaction towards purchasing online educational resources. J. Market. Manage., 2: 57-64.
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  17. Rahman, M.S. and N. Aziz, 2014. Service quality and behavioural intentions in broadband services selection. Market. Intell. Plann., 32: 455-474.
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  18. Rahman, M.S. and B. Hussain, 2014. The impact of trust, motivation and rewards on knowledge sharing attitudes among the secondary and higher secondary level students': Evidence from Bangladesh. Library Rev., 63: 637-652.
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  19. Rahman, M.S. and B. Hussain, 2014. Perceptual differences of older customers' to purchase from online: Malaysian perspective. Int. J. Bus. Soc., 15: 171-190.
  20. Rahman, M.S. and B. Hussain, 2014. A comparative study of knowledge sharing pattern among the undergraduate and postgraduate students of private universities in Bangladesh. Library Rev., 63: 653-669.
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  21. Othman, C. and M.S. Rahman, 2014. Investigation of the relationship of brand personality, subjective norm and perceived control on consumers' purchase intention of organic fast food. Mod. Applied Sci., 8: 92-106.
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  22. Khan, M.A.A., M.S. Rahman, 2014. Factors influencing the implementation of customer relationship management CRM strategy in the hotel industry: Consumers' perspective. Res. J. Commerce Behav. Sci., 4: 1-7.
  23. Khan, M.A.A. and M.S. Rahman, 2014. Exploring the degree of influence of different advertisement role in enhancing brand image for higher learning institutions. Res. J. Soc. Sci. Manage., 4: 57-62.
  24. Hassan, H., M.S. Rahman and A.B. Sade, 2014. Hypermarket corporate brand extension personality. J. Applied Bus. Econ., 16: 109-120.
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  25. Devi, S., M.S. Rahman, N. Rajangam and R. Sellappan, 2014. Governance, ownership and performance of government-linked and non-government companies: A comparative study of public listed companies in Malaysia, India and Singapore. Int. Bus. Manage., 10: 20-20.
  26. Devi, S., D. Sundarasen, M.S. Rahman, N. Rajangam and R. Sellappan, 2014. Cradle to grave' financial literacy programs and money management. Int. J. Econ. Finance, 6: 240-246.
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  27. Rezvani, S., M.S. Rahman, G.J. Dehkordi and M. Salehi, 2013. Consumers' perceptual differences in buying cosmetic products: Malaysian perspective. World Applied Sci. J., 26: 808-816.
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  28. Rahman, M.S., S. Kayadibi, A.N.M.M. Uddin, M.M. Haque and A.H. Khan, 2013. Assessing advertisement impact on consumers' attitude: Young consumers' perspective. J. Basic Applied Sci. Res., 3: 148-153.
  29. Rahman, M.S., M.N. Aziz and M. Raman, 2013. Broadband services selection criteria of young users: Exploratory and confirmatory factor analytic approach. Int. J. Bus. Soc. Sci., 4: 204-215.
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  30. Rahman, M.S., B. Hussain, M. Hussain and A.H. Khan, 2013. Consumers judgments on purchasing foreign made products: Multiple regression analysis. Int. Center Bus. Res., 2: 136-141.
  31. Rahman, M.S., A.H. Khan and N. Islam, 2013. An empirical study on revealing the factors influencing online shopping intention among Malaysian consumers. J. Hum. Soc. Sci. Res., 1: 9-18.
  32. Rahman, M.S., A.H. Khan and H. Moudud, 2013. Firm's commitment and brand image and their impact on experience marketing: Developing country's perspective. J. Applied Bus. Res., 29: 871-876.
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  33. Khan, A.H., A. Haque and M.S. Rahman, 2013. What makes tourists satisfied? An empirical study on Malaysian Islamic tourist destination. Middle-East J. Sci. Res., 14: 1631-1637.
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  34. Ismail, A., A.A. Ridzuan, N.I.R. Rose, M.M.B. Abdullah, M.S. Rahman and S.K. Francis, 2013. Examining the relationship between service quality and customer satisfaction: A factor specific approach. J. Ind. Eng. Manage., 6: 654-667.
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  35. Hassan, H., A.B. Sade and M.S. Rahman, 2013. Self-service technology for hypermarket checkout stations. Asian Soc. Sci., 10: 61-65.
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  36. Hassan, H., A.B. Sade and M.S. Rahman, 2013. Malaysian hypermarket retailing development and expansion. Int. J. Retail Distrib. Manage., 41: 584-595.
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  37. Hassan, H. and M.S. Rahman, 2013. The value of national brand and local brand. J. Basic Applied Sci. Res., 3: 784-786.
  38. Hassan, H. and M.S. Rahman, 2013. Perceptions on corporate brand extensions quality in hypermarket retailing. Soc. Sci., 8: 256-259.
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  39. Hassan, H. and M.S. Rahman, 2013. Local brand momentum through hypermarket channel. Management, 3: 89-92.
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  40. Halawani, F., M.M.B. Abdullah, M.S. Rahman and Y. Halawani, 2013. A proposed framework for e-commerce usage and competitive advantage on small and medium tourism enterprises (SMTES) in Lebanon. J. Soc. Dev. Sci., 4: 258-267.
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  41. Dehkordi, G.J., M.S. Rahman, S. Rezvani and M. Bandenezhad, 2013. Investigating young consumers' perception on e-commerce: Malaysian perspective. J. Basic Applied Sci. Res., 3: 381-391.
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  42. Aziz, M.N., M.S. Rahman, W.F.W. Yusoff and S.A. Tareq, 2013. Determines of sectoral R&D investment in the UK: A dymanic panel approach. Rev. Eur. Stud., 5: 135-144.
  43. Sabbir Rahman, M., 2012. Dynamics of consumers' perception, demographic characteristics and consumers' behavior towards selection of a restaurant: An exploratory study on Dhaka city consumers. Busin. Strategy Ser., 13: 75-88.
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  44. Rezvani, S., G.J. Dehkordi, M.S. Rahman, F. Fouladivanda, M. Habibi and S. Eghtebasi, 2012. A conceptual study on the country of origin effect on consumer purchase intention. Asian Soc. Sci., 8: 205-215.
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  45. Rahman, M.S., M.M. Haque, A.H. Khan and M. Murtaza, 2012. Ethics in business: Practices by the street hawkers. J. Manage. Res., 5: 80-91.
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  46. Rahman, M.S., M.M. Haque and B. Hussain, 2012. Brand image and its impact on consumer's perception: Structural equation modeling approach on young consumer's in Bangladesh. J. Applied Sci., 12: 768-774.
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  47. Rahman, M.S., M.M. Haque and A.H. Khan, 2012. A conceptual study on consumers' purchase intention of broadband services: Service quality and experience economy perspective. Int. J. Bus. Manage., 7: 115-129.
  48. Rahman, M.S., M. Nasiruzzaman and A.H. Khan, 2012. Examining the relationship of interpersonal relationship and firm's commitment towards experience marketing. Aust. J. Basic Applied Sci., 6: 724-731.
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  49. Rahman, M.S., M. Murtaza, A.H. Khan and M.M. Haque, 2012. Exploring relationship between corporate image and consumer's perception on beverage products: Young consumers'in Malaysia. Int. J. Manage. Res. Rev., 2: 1678-1686.
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  50. Rahman, M.S., A.H. Khan, M. Murtaza, M.M. Haque and B. Hussain, 2012. Experience as a marketing tools: A distinct thinking under developing country's consumers' perspective. J. Applied Sci., 12: 2295-2303.
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  51. Rahman, M.S., A.H. Khan and M.M. Haque, 2012. A conceptual study on the relationship between service quality towards customer satisfaction: Servqual and Gronroos's service quality model perspective. Asian Soc. Sci., 8: 201-210.
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  52. Rahman, M.S., 2012. Service quality, corporate image and customer's satisfaction towards customers perception: An exploratory study on telecom customers in Bangladesh. Bus. Intell. J., 5: 56-63.
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  53. Rahman, M.S., 2012. Exploring tourists perception: The case of Bangladesh. Tourismos: Int. Multidisciplinary J. Tourism, 7: 81-98.
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  54. Rahman, M.S., 2012. An exploratory study on female employees' perception toward work environment: Structural equationmodelling approach. Int. J. Bus. Stud., 20: 69-90.
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  55. Khan, N., S.L.S.A. Kadir and M.S. Rahman, 2012. An empirical research on conceptualisation of relational value. Trends Applied Sci. Res., 7: 829-844.
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  56. Hussain, M., B. Hussain, M.S. Rahman and Z.T. Khalil, 2012. Perception of business students toward the study of social business. J. Bus. Econ., 3: 157-163.
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  57. Hassan, H. and M.S. Rahman, 2012. The impact of hypermarket corporate brand extensions on brand personality: A conceptual analysis of Malaysian market. Int. J. Bus. Manage., 7: 138-146.
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  58. Hassan, H. and M.S. Rahman, 2012. Personality expression through hypermarket brand extension products. Asian J. Market., 6: 27-34.
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  59. Hassan, H. and M.S. Rahman, 2012. Extended shopping experiences in hypermarket. Asian Soc. Sci., 8: 138-144.
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  60. Hassan, H. and M.S. Rahman, 2012. Corporate brand extensions as an innovation for hypermarket brand momentum. Int. J. Soc. Sci. Econ. Art, 2: 26-30.
  61. Hassan, H. and M.S. Rahman, 2012. Consumer preference on hypermarket brand extension product. Aust. J. Basic Applied Sci., 6: 178-182.
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  62. Haque, A., S. Rahman and F. Yasmin, 2012. Exploring the relationship between religiosity, ethnocentrism and corporate image: Young Muslim consumers perspective. J. Bus. Policy Res., 7: 60-71.
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  63. Gholami, S. and M.S. Rahman, 2012. CRM: A conceptual framework of enablers and perspectives. Bus. Manage. Res., 1: 96-105.
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  64. Dehkordi, G.J., S. Rezvani, M.S. Rahman, F. Fouladivanda and S.F. Jouya, 2012. A conceptual study on E-marketing and Its operation on firm's promotion and understanding customer's response. Int. J. Bus. Manage., 7: 114-124.
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  65. Behravan, N. and M.S. Rahman, 2012. Customer relationship management constructs under social networks towards customers' retention. Aust. J. Basic Applied Sci., 6: 271-282.
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  66. Rahman, S., B. Hussain and A. Haque, 2011. Organizational politics on employee performance: An exploratory study on readymade garments employees in Bangladesh. Bus. Strategy Series, 12: 146-155.
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  67. Rahman, S., A. Haque and M. Rahman, 2011. Factors determinants purchasing behavior of piracy products: a structural equation modeling approach on Bangladeshi consumers. J. Manage. Res., 11: 48-58.
  68. Rahman, S., A. Haque and I.S. Ahmed, 2011. Choice criteria for mobile telecom operator: Empirical investigation among Malaysian customers. Int. Manage. Rev., 7: 50-57.
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  69. Rahman, S. and A. Haque, 2011. An exploratory study on malaysian consumer's purchase intention: Brand, quality and price perspective. Indian J. Commerce Manage. Stud., 2: 1-11.
  70. Rahman, M.S., M. Hussain and B. Hussain, 2011. Assessing the relationship between diversified workforce and reward on employees performance in the organisation: An exploratory study of private organisations in Bangladesh. Int. J. Employment Stud., 19: 84-112.
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  71. Rahman, M.S., M. Haque and M.B.K. Khan, 2011. The influence of privacy, trust towards online social network: An exploratory study on Bangladeshi customers perception. Eur. J. Econ. Finance Administrative Sci., 35: 126-134.
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  72. Rahman, M.S., M. Haque and M.B.K. Khan, 2011. Perception on climate change: An exploratory study on urban citizens. Eur. J. Econom. Finance Administrative Sci., 31: 1-14.
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  73. Hassan, H. and S. Rahman, 2011. Corporate brand extensions of hypermarket impact on brand personality: A conceptual analysis of Malaysian market. Proceedings of the 6th Asia Pacific Retail Conference, September 14-15, 2011, Kuala Lumpur -.
  74. Hassan, H. and S. Rahman, 2011. Corporate brand extensions as an innovation for hypermarket brand momentum. Proceedings of the 2nd International Scientific Conference, December 12-13, 2011, Bangi Putrajaya-Malaysia -.
  75. Haque, A., S. Rahman, I.S. Ahmed, F. Yasmin and A. Asri, 2011. Assessing the impact of advertisement towards malay consumers: An empirical study of fast food restaurants in Malaysia. Bus. Manage. Dyn., 1: 39-53.
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  76. Haque, A., S. Rahman and M. Hussain, 2011. Factors influencing employee performance in the organization: An exploratory study of private organization in Bangladesh. Int. J. Contemp. Bus. Stud., 2: 25-39.
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  77. Haque, A., S. Rahman and M. Haque, 2011. Religiosity, ethnocentrism and corporate image towards the perception of young muslim consumers: Structural equation modeling approach. Eur. J. Social Sci., 23: 98-108.
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  78. Haque, A., S. Rahman and I.S. Ahmed, 2011. Factors influencing purchase of foreign goods by malay muslim consumers: A structural equation modelling approach on religiosity and ethnocentrism perspectives. Social Sci., 6: 420-428.
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  79. Haque, A., S. Rahman and B. Hussain, 2011. Critical factors influencing advertising practices by Islamic banks: A study on Bangladeshi consumers. Commerce Manage. Explorer Q. Int. J. Social Sci. Res., 1: 37-44.
  80. Haque, A., A.K. Tarofder and S. Rahman, 2011. Exploring critical factors choice of piracy products: An empirical investigation on Malaysian customers. Eur. J. Econ. Finance Administrative Sci., 30: 84-94.
  81. Haque, A. and S. Rahman, 2011. Consumer attitudes toward foreign and Bangladeshi products: A focus group study on Bangladeshi consumers. J. Social Scie., 3: 4-13.
  82. Haque, A. and M.S. Rahman, 2011. An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City. Int. J. Contemporary Bus. Stud., 2: 6-17.
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  83. Haaque, A., S. Rahman and F. Azam, 2011. Application of ethics in small enterprises: An empirical study on Dhaka city in Bangladesh. Indian J. Manage., 4: 45-51.
  84. Rahman, S., A. Haque and I.S. Ahmed, 2010. Exploring influencing factors for the selection of mobile phone service providers: A SEM approach on Malaysian consumers. Afr. J. Bus. Manage., 4: 2885-2898.
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  85. Haque, A., S. Rahman and N.A. Manaf, 2010. Factors influencing consumers' perception in the choice of Consumers' products: A SEM approach on Malaysian consumers. JM Int. J. Manage. Res., 1: 88-99.
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  86. Haque, A., S. Rahman and M. Rahman, 2010. Factors determinants the choice of Mobile service providers: Structural equation modeling approach on Bangladeshi consumers. Bus. Econ. Res. J., 1: 17-34.
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  87. Haque, A., S. Rahman and A. Khatibi, 2010. Factors influencing consumer ethical decision making of purchasing pirated software: Structural equation modeling on Malaysian consumers. J. Int. Bus. Ethics, 3: 30-40.
  88. Haque, A., M. Shukri, A. Khatibi and S. Rahman, 2010. An empirical study towards consumer perception in selecting mobile telecom service providers in Malaysia. J. Manage. Sci., 8: 4-22.
  89. Haque, A. and S. Rahman, 2010. Service quality and customer behavioral intention: A study on Malaysian telecommunication industry. J. Social Sci., 2: 37-49.
  90. Haque, A. and S. Rahman, 2010. Exploring critical factors influencing tourists' perception in selection of destination: Structural equation modeling approach on Bangladeshi market. Pratibimba J., 10: 7-17.
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  91. Haaque, A., S. Rahman and I.S. Ahmed, 2010. Factor influencing malay muslim consumers' to purchase foreign goods: A structural equation modeling approach religiosity and ethnocentricism perspectives. Proceedings of the 1st International Conference on Islamic Marketing and Branding, November 29-30, 2010, Kuala Lumpur; Malaysia -.
  92. Haaque, A., I.S. Ahmed and S. Rahman, 2010. A study on advertising practices of islamic banks in Malaysia: An empirical assessment under islamic observation. Proceedings of the International Conference on Marketing, June 23-24, 2010, Kuala Lumpur; Malaysia -.
  93. Haque, A., A.K. Tarofder and S. Rahman and A. Raquib, 2009. Electronic transaction for internet banking and its perception to Malaysian online customers. Afr. J. Bus. Manage., 3: 248-259.
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  94. Haque, A., A. Khatibi and S. Rahman, 2009. Factors influencing buying behavior of piracy products and its impact to malaysian market. Int. Rev. Bus. Res. Pap., 5: 383-401.
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  95. Haque, A. and S. Rahman, 2009. Exploring customer's shopping experiences through shopping centre branding in Malaysia. J. Manage. Res., 9: 167-181.
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  96. Haaque, A., S. Rahman, A. Khatibi and F. Azam, 2009. Application of ethics in small enterprise: an empirical study on Dhaka City in Bangladesh. Acad. Global Bus. Adv., 6: 36-42.
  97. Haaque, A., S. Rahman and F. Azam, 2009. Customer perception on the choice of consumer products: Attitudinal differences of Malaysian customers. Academy Global Bus. Adv., 6: 60-68.
  98. Haaque, A. and S. Rahman, 2009. The influence of brand name to consumer product search and purchase decision when shopping on the internet : Study on Malaysian consumer. Proceedings of the 4th International Conference on Asian Academy of Applied Business, December 17-18, 2009, Manila Philipines -.
  99. Haque, A. and S. Rahman, 2008. The effect of motivational competence and infrastructure factors of effectiveness of workplace training in Malaysia. Int. J. Manage. Entrepreneurship, 4: 35-49.