Dr. Charbel M. El Khoury
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Dr. Charbel M. El Khoury

Assistant Professor
Holy Spirit University of Kaslik, Lebanon

Highest Degree
Ph.D. in Marketing from Holy Spirit University of Kaslik, Lebanon

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Biography

Holder of a Ph.D. degree in Marketing from the Holy Spirit University of Kaslik (USEK), Lebanon, Charbel El Khoury is Associate Dean of the Faculty of Business and Commercial Sciences at USEK where he lectures Marketing and Management courses. Additionally, Charbel El Khoury is Director of Research & Development of the Arab Society of Faculties of Business, Economic and Political Sciences, and Associate Editor of the Arab Economic and Business Journal. His research interests mainly revolve around retail atmospherics, ethical marketing, regional education, and corporate social responsibility. In 2015, Charbel El Khoury completed the Fulbright Junior Faculty Development Program for Lebanon at the University of Illinois at Urbana-Champaign, USA.

Area of Interest:

Business Management and Accounting
100%
Social Responsibility
62%
Retail Atmospherics
90%
Regional Education
75%
Ethical Marketing
55%

Research Publications in Numbers

Books
0
Chapters
0
Articles
0
Abstracts
0

Selected Publications

  1. El Khoury, C., 2016. Shopping Motivations and Store Environment: a Value Based Approach: An Empirical Evidence from Lebanon. Editions Universitaires Europeennes, Paris, ISBN: 978-3-639-87326-9, Pages: 264.
  2. El Khoury, C. and N. Azoury, 2015. Effects of retailing environmental factors on Lebanese shoppers’ responses. Int. J. Sales Retail. Market., 4: 3-19.
  3. El Khoury, C., 2014. Is retailing ambient smell a worthy marketing toolkit? Cluster Bus. Magaz., 1: 15-16.
  4. Daou, L. and C. El Khoury, 2014. Education in a Globalized Era: An Outlook from the Receiver. In: Business and Education in the Middle East, Azoury, N. (Ed.)., Palgrave Macmillan, UK., ISBN-13: 9781137396945, pp: 131-137.
  5. Azoury, N., L. Daou and C. El Khoury, 2013. University image and its relationship to student satisfaction-case of the Holy Spirit University of Kaslik, Lebanon. J. Executive Educ., 12: 1-13.
  6. Azoury, N., C. El Khoury and L. Daou, 2011. The effects of TV commercials on the consumers’ ethical perceptions: Case of the middle east. Capital Bus. Magaz., 6: 26-26.